Furthermore, through our partners, Infotools South Africa, we can develop a reporting database for your surveys' data where you can mine further insight after the deliveries of the basic deliverable by the fieldwork agencies.
Market Entrant - Our focus is finding areas where your business could be more productive and successful. Then help you develop the path to get it there.
Our dynamic programs cover businesses in a variety of stages and sizes. Whether you’re just starting out, have too many hats as an SME owner, need high-level executive mentoring or need marketing tips that fit your schedule, our programs are within your budget.
Customer satisfaction surveys, Customer interception surveys, Marketing Science Consultancy Services, Advertising Research, Media Research, FactInfo Omnibus study, Data Mining Consultancy Services, Opinion Poll Study, Pricing studies research, Distribution checks, Consumer Product or Concept Testing, Retail Audit, Data Collection, Analysis and Quality Assurance Services.
Furthermore, we have the capabilities for handling the data collection, analysis and presentation of your fieldwork interviews and other surveys in Nigeria carried out as the either traditional or technology-enabled research.
We are capable of handling survey studies in CAPI, CAWI, CATI or PAPI and deliver data in SPSS, ASCII and any other custom data format.
Apart from being personally involved in your data collection and analysis, we can also help you validate the data of survey interviews done for you by other data collection agencies in Africa through the forensics check on the data collected for you.
We offer a variety of professional services that help you achieve your business goals.
Health Research - Reproductive Health/Family Planning Evaluation Studies, FMCG – Consumer Research and Market Segmentation Studies, Telecoms Research, Biological & Agro business, Communication Research, Monitoring & Evaluation, Social Research and Opinion Polls, Consumer Product Testing, Advertising Link Studies, Customer Satisfaction Survey, Customer Relationship Management Database Management and Analysis
Developing e-Marketing Plan
e-Market Research
e-WOM (Electronic Word of Mouth)
Online Monitoring of Consumers
Digital Marketing, Google Analytics.
CRM (Customer Relationship Management)
Database Management, Customer Lifetime Value
Data & Text Mining
Data Collection – PAPI, CAPI, mCAPI, CATI, CAWI, Mobile, Data Processing – Scripting & Tabulation, Marketing Science Support, Electronic Coding System for verbatim & Open-ends – Ascribe, Data Housing, Sampling & Survey Designs, Data Visualizations
Professional Training in the Use of Statistical Software, Relevant training in Statistical Applications on Marketing Research, training in the use of Statistical Applications in Agricultural/Biological Research